Artist Insider 2.5: Tom Bogan – Past and Future | April 4, 2006

Insider: Tom Bogan

This is our final day with Tom, it is one of the best.

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Questions & Topics:

  • More pointers
  • Knowing what you know now, would you do it again?
  • Any advice for people who dream of being a CFO?
  • It’s not glamorous
  • What are some books?
  • What are you doing now?


  1. look into a publisher when you think your work is exploitable, they have connections you do not.
  2. try to get a co-publishing deal, but your first contract will probably be meager
  3. don’t sign too long; they do not want to renegotiate a contract
  4. build in some performance bonuses – upside rewards for success
  5. sign with someone who believes in you


Contact information for Tom Bogan & KMA Business Advisers

Tomorrow stats a new interview with Andrew Peterson, a singer & songwriter who has been with a label, independent & now a weird mix that might be a future trend.

Running time: 11 minutes 59 seconds

Artist Insider 2.4: Tom Bogan – Negotiations & Pointers | April 3, 2006

Insider: Tom Bogan

Welcome back, Tom goes into ways to save money and things to think about when negotiating publishing contracts. There are a few great pointers.

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  • Who does the CFO deal with?
  • How long do negotiations go?
  • What are five pointers for the budding songwriter?

We ran out of time today on Tom’s pointers, but we will pick back up with them tomorrow.

Running time: 10 minutes 27 seconds

Artist Insider 2.3: Tom Bogan – Money & Songwriters | March 31, 2006

Insider: Tom Bogan

Day 3 is a little shorter then yesterday with a heavy focus on the flow of money and songwriters.

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  • So, this is not as simple as people would think?
  • Do other countries have multiple PROs?
  • PRO = Performing Rights Organization, ASCAP, SESAC & BMI in the US.
  • What is the difference between the three US PROs?
  • How much does a singer songwriter make off a CD sale?
  • Are there times a songwriter would get less?
  • Some examples songwriters need to look out for when negotiating a deal.

That is all for this week, next week we continue on with a couple more days with Tom and then on to someone on the creative side.

Running time: 11 minutes 41 seconds

Artist Insider 2.2: Tom Bogan – Foreign and Domestic | March 30, 2006

Insider: Tom Bogan

Day 2 with Tom Bogan and it gets deep. We pick up right where we left off yesterday talking about getting a publisher. There is a real emphasis on topics that songwriters need to know.

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Questions and Topics:

  • When will someone exploit my work?
  • Demos can be used to register a copyright
  • Contract signed; then what does the accounting department do?
  • Royalty rates are not always the same
  • Exploited – in music industry = song has been sold and people get paid
  • Is there a difference when a sale is in a foreign territory? How?

Tom did a great job detailing a lot of the aspects and the thing to remember is that if you are involved in creating music, even if you have a small deal, these aspects covered need to be agreed upon up front, or you have the potential of loosing money or going through a huge fight.

Running time: 11 minutes 49 seconds

Artist Insider 2.1: Tom Bogan | March 29, 2006

Insider: Tom Bogan

A while back we sat down with Tom Bogan of KMA Business Advisers, former CFO of Brentwood Benson Music Publishing, a division of BMG.

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Questions and topics:

  • How did you start in the music business?
  • Consolidation is how the business goes?
  • What does the accounting department do?
  • What is an Advance?
  • Where does the money go?
  • Co-publishing the best deal?
  • When to get a publisher?

Tomorrow we continue with Tom and gain a better understanding how all people make money off music.

Running time: 12 minutes 21 seconds

Tom Bogan | March 29, 2006

After obtaining his CPA while employed by Deloitte & Touche in New York, Tom began his career as a financial executive in the music industry at PolyGram in the late 1970’s. During the years that followed Tom held positions as VP of Finance and/or CFO for newly formed divisions of such notable major and independent record companies as Warner, Sony and Rough Trade and as CFO for some of the world’s most successful music publishing companies including Chappell Music, Zomba and BMG. Tom currently serves as CEO of KMA Business Advisors, a consulting firm serving small and medium size businesses bringing his extensive financial, operational and technical experience to businesses that desire growth in sales and profitability. Read more